Question 1

When you add a Conversion Tracking Tag to a Conversion Acknowledgement page, each time a visitor

completes a transaction, conversion credit will be attributed to the sourcing campaign by default.

Which name-value pair should you append to the Conversion Tracking Tag to clear the cookie in

order to eliminate potential duplicate reporting?

Options :

A : action=last

B : tracking-once

C : tracking=first

D : action=single

E : action=once

Answer: B

Question 2

You built a seed group with three records to test combinations of data during campaign proof testing.

All fields required for personalization are populated with test dat

A. But when you try to preview or

proof launch a promotional email campaign, an error message states that the proof list is empty.

Why is this happening?

Options :

A :

You must have missed populating some of the fields being used for personalization in the records.

Check the data in the seed group for completeness.

B :

The seed group is corrupted. You must delete and re-create the seed group with the test data

desired.

C :

You can only launch emails to a seed list; you cannot preview or send a proof launch to the seed

list records.

D :

When the EMAIL_PERMISSION_STATUS value for records in a seed group is set for O for Opt out,

Responsys will suppress displaying personalization in preview mode or sending emails to those

contacts. Confirm that EMAIL_PERMISSION_STATUS is set to I for Opt In.

Answer: A

Question 3

The executive tearn loves your Insight reports, but has limited knowledge of the Responsys menus.

As the Responsys Administrator, how can you provide a custom report that the team can easily

access from the Insight menu?

Options :

A :

Create the custom report and schedule it to be sent by email to the executive team every single

day.

B :

Create the custom report and save it to the Insight account folder. Add the report to the Default

Dashboard, and tell the executives to view the report from the dashboard whenever they want to

view the report.

C :

Create the custom report and save it to the Insight account folder. Right-click to copy the link for

the report. Send the link to the executive team and tell them to use it whenever they want to view

the report.

D : You can only access custom reports from the account folder. You must train the executives to

navigate to the Report Library to locate and launch the report

E :

Answer: C

Question 4

You uploaded into the Responsys Content Library an HTML document and three subdocuments

personalized with the member level of the subscriber. When you validate the campaign, you get this

error: "Email Message preview failed because of template execution runtime error, detailed error:

property MEMBER_LEVEL for datasource CONTACTS is not defined in the datasources."

How should you correct this error?

Options :

A :

Open each HTML document in the package and declare the MEMBER_LEVEL field by using the RPL

directive<#field> in every document. Then reupload the documents into the Content Library.

B :

You did not select the MEMBER_LEVEL column from the CONTACTS database. In the Datasources

Section in the Campaign workbook, select the MEMBER_LEVEL field and make sure the alias matches

what is in the HTML code. Responsys will now be able to insert values for that column at run time.

C : The MEMBER_LEVEL field is a Responsys reserved word and cannot be used for personalization.

D :

The HTML coder didn't include the <#data> directive and declare the CONTACTS data source in

each document. Enter this into each document, and the error should now be resolved.

Answer: B

Question 5

There was an issue with the Event Data Feed export because its output was comma delimited, but

the requirement was for it to be tab delimited.

Where should you configure this specification?

Options :

A :

In the Connect Event Data Export configuration, in the Target Field section, select the "Fields are

delimited by" option.

B : In the export wizards, under the Source section, select the option "Comma delimited".

C :

In the Account Administration screen, there is a section "Accepted Delimiters". Change this default

to tab.

D :

In the Account Administration screen, there is a section "Fields are delimited by", Change this

default to tab.

Answer: A

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