Question 1

Your client would like to hold contacts until they open an email, and then send another follow-up immediately

after they open it. If the contacts do not open the email, they would like to wait two weeks and then send them

to a different campaign.

How would you advise they configure this in the Campaign Canvas? (Choose the best answer.)

Options :

A : Hold all contracts in a two-week step and then determine which action should occur next with a decision step of “Did contacts open email?”.

B : Send contacts to a Program Canvas in order to send a follow-up email and disable the Campaign Canvas.

C : Send all Contacts to the email step and use Scheduling settings to determine when to send the email.

D :

Add an evaluation period on the decision step of “Did contacts open email?” with an evaluation period of two weeks.

Answer: D

Question 2

You want to access Profiler using your company’s login credentials.

Which URL would you choose? (Choose the best answer.)

Options :

A : Direct

B : XMLogin

C : SAML

D : SFDC IDP

E : Autologin

Answer: C

Question 3

When performing Email Marketing configuration, which two items should be provided? (Choose two.)

Options :

A : lists of bouncebacks, unsubscribes, contacts not in CRM and competitor domains

B : list of processing steps after a form is submitted

C : list of additional websites to track

D : a subscription management option

Answer: B,D

Question 4

Which three Segments are possible to build? (Choose three.)

Options :

A : all contacts that were sent an email in the past 30 days with a Lead Score of either A1 or B1

B : all contacts from an event from three years ago

C : all contacts with an invalid email address that are part of the Account for ACME Corporation

D : all contacts who registered for an event in the past 90 days

E : all contacts that have successfully completed the “Update Contacts” CRM action step in the last day

Answer: A,C,D

Question 5

When creating an email using the Design Editor, which two items are required? (Choose two.)

Options :

A : Personalized From Line

B : Email Tracking

C : Email Group

D : Preview Text

E : Subject Line

Answer: A,C

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