Question 1

What are two benefits of the engagement studio tasting experience?Choose 2 answers

Options :

A : Evaluating email template options for the program

B : Visualizing a prospect-s possible paths

C : Understanding the timeline of the program

D : Measuring a specific step-s performance

Answer: B,D

Question 2

How can an interested lead that comes to Lenoxsoft’s website and fills out the Contact Us form receive a follow-up email each time he or she submits?

Options :

A : Send using the form’s completion actions.

B : Send using a segmentation rule.

C : Send using an engagement program.

D : Use a dynamic list to use as a recipient list on an email send.

Answer: A

Question 3

What must you do in Salesforce to map a Marketing Cloud Account Engagement prospect custom field to a Salesforce field? Choose 2 answers

Options :

A : Adjust the lead settings in Salesforce.

B : Add a new lead record type in Salesforce.

C : Add a new custom contact field in Salesforce.

D : Add a new custom lead field in Salesforce.

Answer: C,D

Question 4

A Marketing Cloud Account Engagement administrator wants to keep the first value submitted in a field even if the prospect completes additional forms with different values for that field. Which form field option should be enabled?

Options :

A : Maintain the initial value upon subsequent form submissions

B : Always display even if previously completed

C : Kiosk/Data Entry Mode: Do not cookie browser as submitted prospect

D : Include "Not you?" link to allow visitors to reset the form

Answer: A

Question 5

LenoxSofts marketing manager wants to keep email branding consistent. They want Marketing Cloud Account Engagement users to be able to select this email content when building out engagement studio programs, one-to-one emails, and autoresponders. How could this goal be achieved?

Options :

A : Create and publish an email template

B : Create an email template draft

C : Create an operational email

D : Create a list email draft

Answer: A

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