Question 1

What are the similarities between Automation Studio and Journey Builder?

Options :

A : Have duration plus wait activity

B : Ability to define an email send

C : Fire an event from Automation Studio to Journey Builder

Answer: C

Question 2

A customer wants Sales Cloud users to create and send Marketing Cloud emails.Which two recommendations should the consultant make? Choose 2 answers

Options :

A : Each user should have a one-to-one relationship between the Marketing Cloud user and the Sales Cloud user.

B : The consultant should enable deep linking in the Marketing Cloud Connect configuration.

C : Each Sales Cloud user should have a System Administrator Profile and a Role at the top of the Role Hierarchy.

D : The consultant should enable the Create Email feature on the user Profile in Sales Cloud.

Answer: A,B

Question 3

A customer wants to automate a series of three emails as part of a Membership renewal drip campaign.* Email #1 will be sent one month prior to the member's renewal date* Email #2 will be sent one week prior to the member's renewal date* Email #3 will be sent on the member's renewal date* A master audience is updated in real time via the APIWhich steps should be included in the customer's automation?

Options :

A : Import activity -> Three filter activities -> Three send definitions to the filtered audiences

B : Three send definitions to the master data extension

C : Import activity -> Three send definitions to the master data extension

D : Three filter activities -> Three send definitions to the filtered audiences

Answer: D

Question 4

Northern Trail Outfitters (NTO) maintains a blog for key outdoor enthusiast influencers to use in sharing their experiences with NTO equipment and the outdoors. NTO also sends out a weekly email newsletter, and they want to include links to the latest blog entries as part of the newsletter.Which two solutions could pull in the RSS feed at the time of send?Choose 2 answers

Options :

A : Dynamic Content

B : AMPscript

C : Personalization Strings

D : External Content

Answer: C,D

Question 5

North Trail Outfitters (NTO) wants to automate the sending of shipping notices and a customer survey.*Shipping notices will be sent once a day.*The shipping file will be placed on the FTP sometime after 4:00 p.m.*The shipping data will be stored in the shipping Notice data extension.*A field in the data extension will contain the shipping data.*The survey needs to be sent at 9:00 a.m., exactly 10 days after the customers order ships.Which workflow would most effectively enable NTO to do this?

Options :

A :

Other-Image-9c0fb7cbb-873a-4d8e-bfa7-8e82647ec94e

B :

Other-Image-11c0fb7cbb-873a-4d8e-bfa7-8e82647ec94e

C :

Other-Image-13c0fb7cbb-873a-4d8e-bfa7-8e82647ec94e

D :

Other-Image-15c0fb7cbb-873a-4d8e-bfa7-8e82647ec94e

Answer: A

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