Question 1

You want to assign prospects to a specific sales user when that prospect submits a form and is from region EMEA. What tool do you need to use? [Choose one answer]

Options :

A : Segmentation Rule

B : Completion Action

C : Dynamic List

D : Automation Rule

Answer: D

Question 2

How should the system administrator configure the account to provide specific users the ability to easily

Options :

A : navigate across business units (BUs) to access assets in both regions?

B :

Create each user in both BUs > Map the same CRM username > Guide those users to find assets by navigating across BUs using the business unit switcher in the Marketing Cloud Account Engagement Classic App

C :

Create each user in both BUs > Map the same CRM username > Guide those users to find assets by navigating across BUs using the business unit switcher in the Marketing Cloud Account Engagement Lightning App

D :

Create each user in a single BU > Create a folder with the exact same name > Associate assets that are needed across regions to the folders that share names across BUs

Answer: C

Question 3

LenoxSoft wants to view only opportunities within a certain fiscal year on the Pipeline Dashboard using B2B Marketing Analytics. How could this be accomplished?

Options :

A : Develop a new lens that includes only data from the fiscal year.

B : Use the 'fiscal year' filter on the Pipeline Dashboard.

C : Create a custom dataset using only data from the fiscal year.

D : Apply the "tag" filter on the Pipeline Dashboard using the fiscal year.

Answer: D

Question 4

"LenoxSoft is releasing a critical system change that requires their customers to take action in order to avoid service interruption. How could they communicate this to all Marketing Cloud Account Engagement prospects?

Options :

A : Send an automated operational email to all prospects.

B : Send Engage emails to all prospect who are opted in.

C : Send a list email to all prospects who are opted in.

D : Send an operational email to all prospects.

Answer: D

Question 5

LenoxSoft wanted to deduct a prospect's score by 100 points if they visited their careers page on the website, what would be the best recommendation to implement?

Options :

A : Page action

B : Custom redirect

C : Completion action

D : Automation rule

Answer: A

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