Question 1

Northern Trail Outfitters wants to optimize their eCommerce site by sending a follow-up Email to a customer alter an online purchase is made.

What feature could be used to solicit website feedback without navigating away from the email?

Options :

A : CloudPage forms Content Block

B : Email Form Content Block

C : Dynamic Content Block

D : Reference Content Block

Answer: B

Question 2

The Northern Trail Outfitters (NTO) marketing team is launching a new email campaign. NTO's Email Specialist wants to perform quality assurance checks on the email prior to send and has asked about using the Validate functionality for this effort.

Which three items will Validate check in an email message?

Choose 3 answers

Options :

A : Each content area specified in a dynamic content rule exists.

B : Words or phrases used may trigger spam filters.

C : Grammar and spelling in the email text is correct.

D : Correct syntax is used on any AMPScript in the email-s code.

E : Personalization strings map to attributes or data extension fields

Answer: A,D

Question 3

Northern Trail Outfitters (NTO) uses Sender Authentication Package (SAP) for branding purposes. Their German business unit is configured with the SAP domain de.ntomarketing .com.

The German NTO team is preparing for a campaign and wants to use customized CloudPages with the domain de-special.ntomarketing.com.

How could the Marketing Cloud admin meet this requirement?

Options :

A : Purchase a new SAP for de-special.ntmarketing.com

B : Purchase a new private Domain for use in CloudPages

C : CloudPages must use the SAP domain

D : CloudPages must use pages.ntmarketing.com

Answer: B

Question 4

Which two statements are correct about Send Logging?

Choose 2 answers

Options :

A : Send Log data extensions are archived automatically based on retention settings.

B : AMPscript can be used to pull data from Send Logs for use within emails.

C : SQL Query Activities can reference Send Logs in combination with system data views.

D : A business unit can support up to three Send Logs.

Answer: B,C

Question 5

A Marketing Cloud admin wants to check the status of a salesforce contacts in All Subscribers. The account is connected to their salesforce org via Marketing Cloud

Connect.

Which subscriber key should be used to search for the contact in All Subscribers?

Options :

A : 15-digit contact ID

B : Numeric Subscriber ID

C : 18-digit Contact ID

D : Email Address

Answer: C

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